West and Co. Jewelers
1229 Bay Rd.
Webster, NY 14580
West and Co. Jewelers is your master jeweler. We use the designs by David W. Nytch, an award winning designer, master goldsmith and Certified Appraiser with more than thirty years experience to meet all your jewelry needs. Staffed with such great retail jewelers, we are the answer for all your questions.
Another problem with not meeting with a professional jeweler, is that when you buy on the Internet all the jewelry based on a picture, which is most always enhanced in PhotoShop before being added to the website. At a local independent jewelry store you not only see the actual piece of jewelry you are buying you can also examine it under a microscope to evaluate the quality of the jewelry and the gemstones. Seeing is believing.
Unlike with our jewelers, diamond suppliers love Internet Jewelers. Professional jewelers at local independent jewelry stores examine large parcels of diamonds from their suppliers and choose the best diamonds for their inventory and return the rest to the supplier. In the past these suppliers were stuck with the remaining diamonds. Today diamond suppliers can sell these left over diamonds after they have been picked through by professional jewelers and sell them to online jewelers who unload them on an unsuspecting (and uninformed) customer.
Drop by today and see how a master jeweler can help you at West and Co.